Which strategy involves selling assets to buyers?

Prepare for the CIMA Strategic Management (E3) Exam with comprehensive flashcards and multiple-choice questions. Each question offers hints and explanations to ensure you are ready for your test!

Multiple Choice

Which strategy involves selling assets to buyers?

Explanation:
Liquidation means winding up a company by selling off its assets to raise cash and pay creditors, often leading to dissolution. Because the scenario describes assets being sold to buyers, this fits liquidation best—the aim is to cash out what the business owns and cease operations. Retrenchment and turnaround focus on restoring or preserving the business while continuing operations, typically through cost cutting, consolidation, or strategic changes, not selling all assets to external buyers. Divestment involves selling a non-core unit or asset to focus on core activities, but it doesn’t imply closing the entire business.

Liquidation means winding up a company by selling off its assets to raise cash and pay creditors, often leading to dissolution. Because the scenario describes assets being sold to buyers, this fits liquidation best—the aim is to cash out what the business owns and cease operations.

Retrenchment and turnaround focus on restoring or preserving the business while continuing operations, typically through cost cutting, consolidation, or strategic changes, not selling all assets to external buyers. Divestment involves selling a non-core unit or asset to focus on core activities, but it doesn’t imply closing the entire business.

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